Your publications put your reputation at risk
Clients’ views on your team or firm are partly influenced by how sharp your updates are. More

Text tables: summarise complexity quickly
Clients value them, but you find them fiddly. Tame the Word-table beast


Show clients that you do ‘do’ data. Use charts in your updates – show clients that you speak their language. More

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Make it clear quickly: help
clients get your message
What clients want
Less news, more business
impacts. Fewer words.
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Get more out of Word,
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Make it clear quickly in
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Tag archive: Tag cloud

16 February 2009
Just a thumbnail image
How tag clouds help clients see what you have to say (and why web designers don't like them)
Tag-clouds give website users an easy way to find content on particular topics – users don't need to know in advance which section of the website that content has been tucked away in. But website-designers don't like them because they rain on the information-architecture parade. More
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